Toast! — Privacy Policy
This Privacy Policy describes how the developer of Toast! (the "App") collects, uses, and shares information when you use the App on iOS. By installing or using the App, you agree to the practices described here.
1. Information we collect
1.1 Information you provide
The App does not require you to create an account. You can choose to make in-app purchases through the Apple App Store; those transactions are handled by Apple under Apple's Privacy Policy. We do not receive your payment card details.
1.2 Information collected automatically
The App and its third-party SDKs may automatically collect:
- Device identifiers — including the Identifier for Advertisers (IDFA) when you grant App Tracking Transparency permission, and resettable device identifiers.
- Device information — model, operating system version, language, country, time zone, and approximate screen size.
- Usage data — anonymous gameplay events such as game start, level complete, ad impression, ad click, and crash reports. This data is not tied to your real-world identity.
- Approximate location — derived from IP address only (typically country and region). The App does not request precise GPS location.
1.3 Information stored only on your device
Your high scores, settings, coin balance, daily-mission progress, and purchase entitlement state are stored locally on your device using iOS standard storage. This information is not uploaded to our servers.
2. How we use information
- To run, maintain, and improve the App.
- To diagnose crashes and fix bugs.
- To serve advertising, including personalized ads when you grant App Tracking Transparency permission.
- To measure ad performance and the effectiveness of marketing campaigns.
- To comply with legal obligations.
3. Advertising and third-party SDKs
The App displays advertisements provided by Google AdMob and partner advertising networks operating through AdMob's mediation. These advertising partners may collect device identifiers, ad interaction data, and approximate location to deliver and measure ads, including personalized advertising when you have allowed tracking.
| Partner | Purpose | Privacy Policy |
|---|---|---|
| Google AdMob | Ad serving, mediation, measurement | policies.google.com/privacy |
| Google User Messaging Platform | EU/UK consent collection (GDPR) | policies.google.com/privacy |
| AppLovin | Ad serving via AdMob mediation | applovin.com/privacy |
| Meta Audience Network | Ad serving via AdMob mediation | facebook.com/about/privacy |
| Unity Ads | Ad serving via AdMob mediation | unity.com/legal/privacy-policy |
| Mintegral | Ad serving via AdMob mediation | mintegral.com/en/privacy |
| Apple StoreKit | In-app purchase processing | apple.com/legal/privacy |
4. App Tracking Transparency (iOS)
On iOS 14.5 and later, the App will ask permission before tracking your activity across other apps and websites for personalized advertising, as required by Apple. If you decline, you will still see ads, but they will be non-personalized. You can change your decision at any time in iOS Settings → Privacy & Security → Tracking.
5. EU/UK GDPR consent
For users in the European Economic Area, the United Kingdom, or Switzerland, the App uses Google's User Messaging Platform to present a consent form on first launch. You may grant or refuse consent for personalized ads, and you may withdraw consent at any time from Settings → Privacy Options inside the App.
6. Children's privacy
The App is rated 4+ and is not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it.
7. Data sharing
We do not sell your personal information. We share limited device and usage data with the advertising partners listed above for the purposes of serving and measuring ads. We may share information when required by law, subpoena, or other valid legal process.
8. Data retention
Anonymous usage and ad-event data is retained by our advertising partners according to their policies — typically 14 to 26 months. Data stored locally on your device is removed when you delete the App.
9. Your choices & rights
- Opt out of personalized ads: iOS Settings → Privacy & Security → Tracking, or in-app Settings → Privacy Options.
- Reset advertising identifier: iOS Settings → Privacy & Security → Tracking → Reset Identifier.
- Delete local data: uninstall the App.
- Manage subscriptions: iOS Settings → Apple ID → Subscriptions.
- Restore purchases: in-app Settings → Restore Purchases.
If you reside in the European Economic Area, the United Kingdom, California, or another jurisdiction with applicable privacy laws, you may have additional rights such as access, correction, deletion, restriction, portability, or objection regarding your personal information. Contact us at the email below to exercise these rights.
10. International transfers
The advertising partners we work with are based in the United States and other countries. By using the App you acknowledge that information may be transferred to and processed in those countries.
11. Security
We use commercially reasonable measures to protect information, but no method of electronic transmission or storage is completely secure.
12. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top will reflect the most recent revision. Material changes will be highlighted in the App or on this page.
13. Contact
Questions or requests about this Privacy Policy? Email toast.support@gmail.com.